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Join us to learn about PepsiCo’s innovative approach to near real-time analysis of consumer experiences via AI-powered analytics. Hear firsthand how PepsiCo has dramatically improved their analytics efficiency—with processes that used to take days now taking hours—and unlocking exciting new use cases beyond reporting, such as basket analysis and sentiment analysis.
Tuesday, July 11, 2023
11am ET / 8am PT
In the rapidly evolving landscape of enterprise analytics, generative AI (GenAI) stands as a pivotal force, fundamentally redefining how data is leveraged across industries. By streamlining the workflows of diverse personas, including data analysts, data experts, and business users, GenAI is democratizing data analytics like never before.
This revolution is not just about automating mundane tasks—it's about freeing up valuable time for stakeholders to focus on strategic initiatives that drive meaningful business outcomes.
However, navigating the GenAI integration presents its own set of challenges. With the analytics ecosystem constantly in flux, it can be daunting to pinpoint where GenAI practically fits best within your organization and where it might not be as effective. We’re here to demystify it!
Why attend?
- Discover how GenAI simplifies complex workflows, enabling a more inclusive environment for insight generation
- Learn how embracing GenAI within your analytics processes can keep you ahead, agile, and adaptive in a competitive landscape.
- Future-proof your analytics teams with the latest advancements in Tellius 5.0
Customer speaker:
AI-Powered Field Sales & Home Office Teams
In this live webinar, you'll learn how PepsiCo:
Integrates multiple consumer data sources quickly to drive innovations that align with evolving consumer preferences
Leverages AI to uncover near real-time insights, trends, and anomalies that optimize supply chain, forecasting, and marketing decisions, ultimately saving the firm time and reducing costs
Reduces report generation time from days to hours, making critical insights accessible across the organization
Identifies revenue growth opportunities through customer feedback, guiding decisions on distribution, premiumization, and value
LIVE WEBINAR | OCTOBER 24 | 1:00 ET
Amber Martin manages Global Measurement and Reporting for Consumer Experience at PepsiCo, where she plays a key role in enhancing the company’s understanding of consumer behavior. A highly experienced consumer insights and analytics professional, she previously leveraged insights to drive business decisions at Southwest Airlines and AT&T.
How PepsiCo is Transforming Global Consumer Insights and Analytics with AI
LIVE WEBINAR | OCTOBER 29 | 1:00 ET
Amber Martin
Manager – Reporting & Measurement, Global CX
