AI for Consumer Goods: Dominate the Shelf & Amplify Profits

Unify category, shopper, promotion and supply chain data to dominate store shelves, boost profitability, and capture loyal consumers

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WHy CHOOSE TELLIUS

Insights Meet Action

Unify internal and external data, surface AI-powered insights, and turn confident, data-driven decisions into action—without complexity.

Break Data Silos, Unlock Commercial Insights

Seamlessly integrate retail, supply chain, and market data to uncover hidden growth opportunities, optimize trade promotions, and enhance category performance. Gain real-time insights to drive smarter, more profitable decisions in CPG.

Conversational Self-Service

Ask complex business questions across all your data using an intuitive interface. Quickly uncover key insights about sales performance, consumer behavior, or category trends in plain language.

AI-driven Automated Insights & Narratives

Continuously monitor KPIs to surface unexpected patterns and emerging opportunities. Proactively address issues—like out-of-stocks or discontinuation candidates—before they escalate, saving you time and resources.

Actions via Workflow Automation

Take your insights beyond dashboards and into action with Tellius workflow automation. From detecting underperforming SKUs or competitor price drops to optimizing promotions and shelf availability, automated triggers and real-time alerts ensure you’re not just analyzing data—you’re acting on it.

Where Data Meets Action

Use Cases

Check out the real-world applications that turn messy data into streamlined solutions—fueling breakthroughs across your organization

Dominate Your Category

Leverage AI-driven Category Management strategies.Monitor category trends across channels and geographies. Surface the optimal product assortment, pricing, and promotions to outmaneuver competitors and captivate shoppers.

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Uncover Shopper & Consumer Insights

Empower your teams with deep Shopper Insights.Reveal real-time shifts in consumer preferences and buying behavior. Easily spot emerging trends, segment shoppers by demand drivers, and personalize engagement to boost loyalty.

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Omnichannel Analysis:

Drive consistent growth with Omnichannel Analysis.
Track consumer journeys across eCommerce, in-store, and emerging platforms. Identify which channels outperform, refine your marketing mix, and deliver seamless consumer experiences.

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Net Revenue Management:

Boost profitability through Net Revenue Management.
Evaluate the impact of promotions, discounts, and trade spends on overall profitability. Discover the right mix of price, product, and placement to drive sustainable margin growth.

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Trade Spend ROI Analysis:

Attribute incremental sales lift to specific trade promotions across different channels. Identify which promotions yield the highest return and distribute promotional budgets across brands, product lines, or regions in the most efficient way.

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Promotional Effectiveness & Lift:

Assess the impact of overlapping promotions, and adjust timing to prevent dilution of promotional effectiveness. Monitor and react to competitor promotions in near-real-time.

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Campaign Personalization & Targeting:

Tailor promotions to customer segments (loyalty program members, high-value customers, etc.) for maximum impact.

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Optimize Your Supply Chain:

Accelerate efficiency with Supply Chain Optimization.
Pinpoint disruptions and inefficiencies in real time. Forecast demand more accurately, reduce stockouts, and streamline logistics for maximum cost savings.

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Transform CPG & E-Commerce Analytics with AI-Driven Intelligence

Harness AI to integrate data, uncover deep consumer insights, and optimize decision-making across supply chain, marketing, and sales strategies.

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HOW IT WORKS

Connect Your Critical CPG Data Sources to Power Real-Time Insights

By uniting your CRM, product analytics, marketing data, and more, you gain a complete, AI-driven view of your software and technology business—letting you rapidly understand usage trends, reduce churn, and accelerate revenue growth.

Unleash the full power of data

Customers recommend Tellius

Faster time
to insights

Hours freed up for each user annually

Insights and actions automated with AI

M+

Boost to our customers bottom line

“Prescriber insights used to take weeks of data prep. Now we just ask, ‘Why did new scripts fall for the brand?’—the root cause and next best action appear in seconds.”

Sales Force Excellence Lead,

Cardiovascular Division

“Every time an executive asks about performance dips, we show them the chain of insights and next-step workflows—no more pivot table nightmares.”

Head of Business Intelligence,

Global Consumer Goods

“Automating routine tasks freed up 20 hours a month for each analyst. They can finally focus on strategy, not data wrangling.”

BI & Analytics Manager,

Healthcare

“We’ve cut our close cycle by half. Instead of rooting around in spreadsheets, we ask for monthly variances and see exactly what to do next.”

VP of Finance

Specialty Manufacturing

“No more guesswork. We type a question—like ‘Which segments respond best to our premium line?’—and watch AI unify all the data. It’s a total game-changer.”

Marketing Analytics Lead,

National Retailer & eCommerce Organization

“We anticipated spending months training our staff, but within days everyone was using it—and weekly reporting time dropped by 30%.”

Director of FP&A,

Software Company

DISCOVER MORE

Breakthrough Ideas, Right at Your Fingertips

Dig into our latest guides, webinars, whitepapers, and best practices that help you leverage data for tangible, scalable results.

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Tellius AI Agents: Driving Real Analysis, Action, + Enterprise Intelligence

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Gartner D&A Summit 2025 Private Dinner

Snowflake Summit 2023

Tellius is a Green Circle sponsor at Snowflake Summit 2023. Hear how eBay is is taking self-service data exploration to the next level. Stop by Booth 1751 to win some great prizes.

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