Crush Marketing Complexity with Unified AI Insights
Get the whole story behind each campaign, pinpoint your high-value audiences, and turn insight into action—faster than ever.
Marketing chaos can feel like channel overload, siloed campaign data, and “AI” that fuels more confusion than clarity. What’s missing is a unified intelligence layer that sees your entire funnel, from first touch to repeat purchase—turning scattered signals into confident actions that power unstoppable growth.
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Unify ad platforms, social channels, CRM, and content data into a single source of truth—just ask in plain English. Instantly spot hidden audience opportunities, or underperforming campaigns without sifting through endless reports.
Spot wasted spend, gauge competitor threats, and identify top-performing segments with AI-driven alerts and root-cause insights. Fine-tune targeting, messaging, and timing so every campaign surpasses your ROI goals—no guesswork required.
Drive consistent wins with agentic workflows that trigger real-time tasks and collaboration—launch fresh creative, adjust budgets, or repurpose top-performing assets automatically. Keep your brand ahead of the curve, maximize ROI, and stay unstoppable in the marketplace.
Empower your people.
Accelerate work.
Lead with Data-Backed Confidence
Easily unify campaign, budget, and audience data in one AI-driven platform. Quickly see which initiatives drive the best ROI and pivot your marketing strategy without waiting on cumbersome reports or guesswork.
Accelerate Performance Across Channels
Take the stress out of multi-channel oversight. Track competitor moves, identify underperforming campaigns, and optimize budgets in near real time—enabling your team to deliver consistent, measurable wins.
Supercharge Campaigns & Hit Pipeline Targets
Ask simple, conversational questions—“Which audience is most likely to convert next month?”—and get immediate insights. Adjust targeting or messaging on the fly, ensuring leads keep flowing through the funnel.
Elevate Brand Equity & Awareness
Pinpoint consumer sentiment, spot competitor threats, and maintain brand consistency across platforms. Drive deeper loyalty by using AI to uncover which content truly resonates with each audience segment.
Streamline Data & Reporting—Fast
Automate manual reporting and unify sources like CRM, ad platforms, and web analytics. Let Tellius handle the heavy lifting, so you can focus on advanced analytics, system optimizations, and delivering critical insights to key stakeholders.
Use Cases
Brand Health Tracking:
Continuously monitor key brand metrics—awareness, share of voice, and customer sentiment—to see how campaigns and product launches affect your reputation.
Competitor Insights:
Spot competitor moves, from pricing shifts to new promotions and adapt your go-to-market strategy on the fly, before they gain ground.
Sentiment Analysis:
Go beyond basic social mentions—use conversational insights to understand how audiences truly feel about your brand, products, or industry topics.
Deep Consumer Insights:
Unearth hidden patterns in browsing, purchase behavior, and demographic data. Empower your teams to engage customers with precisely what they want, when they want it.
Intelligent Segmentation:
Group customers by behavior, predicted LTV, or engagement cues. Serve hyper-relevant campaigns that drive higher conversions and loyalty.
Next Best Action:
Stop the guesswork. Let AI prescribe the perfect follow-up—be it a retargeting ad, a loyalty offer, or a personalized email—to keep leads steadily flowing through your funnel.
Channel Optimization:
Identify which channels—search, social, email, or in-store—truly power conversions. Double down on high-ROI channels and dial back underperformers immediately.
ROI Acceleration:
Tie every campaign to tangible metrics—revenue, brand lift, or engagement. Invest confidently where your marketing dollars pack the biggest punch.
Churn Detection:
Identify early warning signs—like declining engagement or sporadic purchases—then take proactive steps to keep customers coming back.
Predict Performance:
Generate accurate forecasts for everything from campaign click-through rates to total conversions—so you can plan proactively instead of reacting last minute.
Self-Service Full-Funnel Analytics:
Empower marketers to ask complex questions—“Which channel drives the highest LTV among millennials in the Southeast region”—and get immediate insights, no data science required.
AI Narratives:
Trade static dashboards for story-like insights that highlight wins, missed opportunities, and next-step guidance—enabling faster, sharper decisions and better stakeholder communication.
Unleash the full power of data
to insights
Breakthrough Ideas, Right at Your Fingertips
Dig into our latest guides, webinars, whitepapers, and best practices that help you leverage data for tangible, scalable results.
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Unstructured Data Analytics for Pharma: Why Your Richest Intelligence Never Gets Used
The post says pharma’s most valuable insights live in unstructured content (CRM call notes, MSL interaction reports, payer meeting summaries, slide decks, emails/PDFs), but they rarely get analyzed at scale—so teams end up relying on skims and anecdotes; it then explains how Tellius uses AI agents to connect to those sources, extract entities (products, competitors, objections, sentiment), cluster recurring themes, and answer natural-language questions with supporting citations, highlighting a biotech example where analyzing 15,000+ MSL reports helped surface competitive signals faster and cut manual synthesis from weeks to same day.
Why Did Market Share Decline? The Decomposition Analysis Most Teams Get Wrong
Most CPG teams can see that market share moved, but not why—because they rely on slow, manual “share analysis” that stops at charts instead of diagnosis. The blog explains how proper market share decomposition should break a change into concrete drivers (distribution, velocity, price/mix, and competitive moves) at retailer, region, and segment level, instead of confusing simple correlations or national averages with true attribution. It shows how AI automates the hard parts—data integration, baseline modeling, and competitive tracking—so brand managers can ask “Why did share drop at Kroger last month?” and instantly see quantified drivers and recommended actions. With this always-on decomposition, teams move from week-long investigations and stale insights to fast, retailer-specific decisions that actually recover and grow share.
How Agentic Analytics Automates Executive Reporting
AI-powered narrative generation turns variance analysis into board-ready CFO commentary in seconds instead of days. The blog shows how agentic analytics monitors performance continuously, decomposes variances, and auto-writes tailored summaries for executives, business partners, and the board—while keeping every sentence traceable to source data. Finance leaders still own the judgment and messaging, but they reclaim close-week time by automating the repetitive “what happened and why” part of reporting.
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Tellius AI Agents: Driving Real Analysis, Action, + Enterprise Intelligence
Tellius AI Agents transform business intelligence with dedicated AI squads that automate complex analysis workflows without coding. Join our April 17th webinar to discover how these agents can 100x enterprise productivity by turning questions into actionable insights, adapting to your unique business processes, and driving decisions with trustworthy, explainable intelligence.
PMSA Fall Symposium 2025 in Boston
Join Tellius at PMSA Oct 2–3 for two can’t-miss sessions: Regeneron on how they’re scaling GenAI across the pharma brand lifecycle, and a hands-on workshop on AI Agents for sales, HCP targeting, and access wins. Discover how AI-powered analytics drives commercial success.